Only in New York.

Only in Matte Ink.

Much like New York City, there's things that you can only do in Matte Ink. 

That's because Superstay Matte Ink was born, raised and put to the test in the Big Apple, and has proven itself x1000. So it makes sense that others try to challenge the champs, but they can’t match our matte. 

If Matte Ink can make it in NYC, it can make it anywhere, doing (almost) anything.

LONGFORM

RAPSSSSS

AKA Real Ass People Shots. One day, 29 different best-selling shades of Matte Ink, 29 different torture tests, 29 different talent, 29 different locations around New York.

PACK CANDY

BRIEF: our packaging has changed, but the formula’s stayed the same. and make it ‘New York’.

*hold my iced, black coffee*